Small Business

Any person or company that is providing a service needs to have E&O coverage, which is the insurance that protects against errors and omissions. If a business owner is providing a service as a part of his or her job description than E&O coverage should be in place for protection against a liability accident, employee…

When an entrepreneur builds a business, he or she usually builds the business around anything that gets them excited or lights a fire underneath them. It is important to be passionate about the business you are building because the passion will be a huge contributor to the success. When you are passionate and excited about…

Is your product or service complicated? Do people need to read instructions before they can use it or put it together? If that sounds familiar, your company may benefit from creating an explainer video that shows viewers how to use the product step-by-step. An explainer video is a short video that explains how your company’s products work…

If you are like the overwhelming majority of entrepreneurs, you might not have a cushy amount of startup capital with which you can spend to launch your business. And if this is the case, it is understandable that you would be looking for different ways to cut down on the costs of marketing your brand…

One of the end goals of virtually every business, no matter how small or large, is to build a ubiquitous brand identity and a powerful, easily recognizable public image. The good, but understandably daunting news is that there is no end to how you can do that. In this day and age, digital marketing is…

The benefits that are offered to a job candidate can ultimately be the deciding factor in whether they will accept the job position or decline the job position. Employee benefits are generally one of the biggest expenses you will have as a business owner. You have so many things on the line as a business…