Business Consulting

When you own a business, you work hard to protect it every day. You do your best work and market it to gain new customers. You make sure that it continues to grow on a regular basis. Are you doing all that you need to do? Do you have business insurance? You should. Here are…

  When many people hear the words “employee benefits”, they only think about the employee getting all the benefits, but this is not true. Many small business owners make thedecision to not implement an employee benefits program because they believe they cannot afford it, and they also believe that they will not obtain any benefits…

Businesses consider various things when it comes to providing employee benefits. These employee benefits will typically be managed by the employers themselves, but sometimes the employees will be asked to make copayments or pay premiums in order for them to enjoy the extra benefits and coverage. An employer will offer various benefits to their employees…

Is your product or service complicated? Do people need to read instructions before they can use it or put it together? If that sounds familiar, your company may benefit from creating an explainer video that shows viewers how to use the product step-by-step. An explainer video is a short video that explains how your company’s products work…

If you are like the overwhelming majority of entrepreneurs, you might not have a cushy amount of startup capital with which you can spend to launch your business. And if this is the case, it is understandable that you would be looking for different ways to cut down on the costs of marketing your brand…

One of the end goals of virtually every business, no matter how small or large, is to build a ubiquitous brand identity and a powerful, easily recognizable public image. The good, but understandably daunting news is that there is no end to how you can do that. In this day and age, digital marketing is…